Your golf grip of is the only contact point you have with your club. It means that no matter how high tech your shaft and head are, unless you are playing the right grip – you might not be getting the most out of your clubs.

IOMIC Grips uses a new space-age material called IOMAX. This proprietary elastomer compound is not rubber; this means IOMIC grips are UV and water resistant, friction resistant and stays sticky even when wet.  This means you can have soft, flexible grips on your clubs without compromising torque and weight.

Torque is the amount of twist at impact. Too much will push your ball off the target line and leave you off the fairway, and most golfers spend hundreds of dollars on shafts that lower torque and keep your ball down the fairway. What the golf industry overlooked before is the torque generated in the grip. In special testing, IOMIC grips can reduce the torque in your grips up to 0.4mm. That doesn’t sound much, but in an average driver swing, it comes out to almost 20 yards off line. Just from an inferior grip.

And what makes IOMIC grips even better, is that along with the low torque and more accurate shots this grip will give you, it still provides one of the softest, stickiest feel on your clubs, even in wet conditions. With a wide variety of colors and sizes to fit any golfer and with remarkable UV protection, the IOMIC grips last almost twice as long as normal rubber grips, and they don’t fade or crack.

If you are the type of golfer who likes to invest in quality components in your golf clubs, IOMIC grips are for you. See the video below for Iomic's own test on their grips versus competitor grips.